The battle for the future of premium television is intensifying. Following LG's recent announcement, Samsung has fired back with significant news about its own Micro RGB display technology. The company plans to dramatically expand its offerings beyond a single, massive screen, bringing this next-generation picture quality to a much wider range of living rooms. This move sets the stage for a head-to-head showdown at the upcoming CES 2026 in Las Vegas, USA, and could be the key to making cutting-edge color performance more accessible than ever before.
Samsung Announces a Full Range of Micro RGB TV Sizes
In a strategic expansion of its next-generation display portfolio, Samsung has confirmed it will launch Micro RGB TVs in five new screen sizes in 2026: 55, 65, 75, 85, and 100 inches. This announcement, made just one day after LG's own Micro RGB reveal, directly addresses a major barrier to adoption. Previously, Samsung's only announced Micro RGB model was a colossal 115-inch screen, which limited its appeal to a niche, high-end market. By introducing a 55-inch option, Samsung is signaling its intent to compete directly in the mainstream premium TV segment, potentially bringing revolutionary picture technology to a much broader audience.
Announced Samsung Micro RGB TV Sizes for 2026:
- 55-inch
- 65-inch
- 75-inch
- 85-inch
- 100-inch
- 115-inch (previously announced)
The Technology Behind the Micro RGB Revolution
At its core, Micro RGB technology represents a significant leap over current Mini-LED and OLED displays. Both Samsung and LG's implementations utilize arrays of incredibly small, sub-100-micrometer red, green, and blue LEDs that emit light independently. This allows for ultra-precise control over brightness and color on a pixel level. Samsung claims its technology achieves 100% coverage of the demanding BT.2020 wide color gamut, a claim verified by the independent testing organization VDE. In practical terms, this means the TVs can produce a vastly wider and more vibrant spectrum of colors, with improved accuracy and depth, creating images that are more lifelike and immersive than those possible on today's best consumer TVs.
Key Micro RGB Technology Specifications:
- Technology: Arrays of sub-100μm (micrometer) Red, Green, and Blue LEDs.
- Key Claim: 100% coverage of the BT.2020 wide color gamut (independently verified by VDE).
- Primary Benefit: Enables ultra-precise light control and improved color accuracy and volume compared to traditional LED-LCD and Mini-LED screens.
AI-Powered Features Enhance the Viewing Experience
Samsung is not relying on hardware alone to differentiate its new TVs. The expanded Micro RGB lineup will be powered by a suite of AI-driven features designed to optimize content in real time. The centerpiece is the new AI Engine Pro, a next-generation chipset dedicated to frame-by-frame image processing. This enables functions like 4K AI Upscaling Pro for enhancing lower-resolution content, AI Motion Enhance Pro to reduce blur in fast-moving scenes, and Color Booster Pro to intensify on-screen hues. Furthermore, Samsung is integrating a multi-agentic AI experience that supports tools like Live Translate for real-time subtitles and Generative Wallpaper for personalized backgrounds.
Announced AI & Feature Highlights:
- Processor: AI Engine Pro chipset for frame-by-frame processing.
- AI Picture Features: 4K AI Upscaling Pro, AI Motion Enhance Pro, Color Booster Pro.
- AI Assistant: Upgraded Vision AI for recommendations and control.
- Other Features: Glare-Free technology, Eclipsa Audio (Dolby Atmos rival), Multi-agentic AI supporting Live Translate and Generative Wallpaper.
The Competitive Landscape Heats Up Ahead of CES 2026
The stage is now set for a highly competitive CES 2026. Samsung and LG will be joined by Sony, which has also announced plans for a Micro RGB TV debut next year. Hisense, which showcased similar RGB-MiniLED technology at CES 2025 and has already brought models to market, is also expected to be a major player. This sudden influx of competition will force each brand to differentiate itself. Samsung has highlighted features like its Glare-Free anti-reflection technology, previously seen on its OLED models, and support for its Eclipsa Audio system, positioning it as a rival to Dolby Atmos for immersive sound.
Competitive Context for CES 2026:
- LG: Announced its first Micro RGB TV for CES 2026.
- Sony: Has announced plans to debut a Micro RGB TV in 2026.
- Hisense: Debuted RGB-MiniLED tech at CES 2025; already sells 100-inch and 116-inch models (e.g., 110UX at ~USD 15,000).
Pricing and Availability Remain the Final Hurdles
While the technological promise and expanded size options are compelling, the final determinant of success will be price. Current Micro RGB and similar technologies, like Hisense's 110UX priced at USD 15,000, reside firmly in the luxury category. Samsung's introduction of a 55-inch model is the clearest indicator yet that the company is aiming for a more accessible price point, offering a "compromise between next-generation performance and reasonable sticker price," as noted in industry reports. However, official pricing and precise launch dates for the 2026 lineup have not been disclosed. All eyes will be on Las Vegas in January for hands-on impressions and, hopefully, clearer indications of what it will cost to bring this next-generation color revolution home.